Augmented reality (AR) and Virtual Reality (VR) bridge the digital and physical worlds. They allow you to take in information and content visually, in the same way you take in the world.
The primary value of augmented reality is the manner in which components of the digital world blend into a person’s perception of the real world.
Our Team has developed an Indoor Positioning App which navigates shoppers inside the shopping mall with the help of the Beacon Signals. It shows navigation to the particular shop and the advertisement pop up of the other shop which offers are going on without being in the shop. We have used an Accountable Marketing Concept.